Tuesday, March 20, 2007

Customer Satisfaction!!

BusinessWeek came up with their first top 25 ranking of the companies that care for their customers. The top 25 list includes, among others, premium car makers, hotel and resort chains, insurance companies and banking services. I think it is relatively easy to have high customer service standards for only a select group of people with a small set of issues. And did I say high-paying customers?!?

Keeping this in mind, two names stand out in this list of 25: Southwest Airlines and T-Mobile.

These companies deal with a wide spectrum of the society where the majority clientèle demands high level of service without willing to pay a dime more than any other competitive business. Moreover, customer service is not on the top of the list in their businesses as it is for insurance companies and banks.


They have to first provide good service (air travel or cellphone) at low costs before investing into customer service.

It is also noteworthy that there is no other airline or cellphone service provider in the top 25 list!

1 Comments:

Blogger MG said...

Southwest does know how to take care of their customers but I am not sure about T-mobile. Something is going wrong with these t-mobile people off late.

I would like to know more about the parameters on which these companies were rated. It would be nice if you wrote about them too.

5:58 PM EDT  

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